On September 14, customers at the Huanle Aijia Supermarket in Zhumadian, Henan, protested over restrictions on the use of stored-value cards. Chairman Wang Haizhou appeared on-site, promising that the company's assets were sufficient to cover its debts and pledging to announce a solution by November 6.
On September 15, due to the suspected collapse of the Huanle Aijia Supermarket's "Tianzhongxing Card" and allegations of illegal fundraising, a large number of depositors gathered at the Aijia Disney store in Yicheng District, Zhumadian City, to defend their rights and protest the capital side's postponement plan. Physical clashes occurred between depositors and SWAT police at the scene, and multiple people were detained by the police.