Adoption Shop Tech posts that Xiaohongshu demands a 10,000 yuan advertising deposit and restricts traffic
On November 9, the Beijing-based stray animal rescue organization "Adoption Shop Tech" posted on Xiaohongshu, stating that the platform requires a 10,000 yuan advertising deposit to contact potential adopters, while also facing traffic restrictions, limited private messaging, and live-streaming tips not being converted into revenue. The organization was founded in 2011 by Yale graduate Chris Barden.