Xiaohongshu (RedNote) · Full chronicle and history

A Xiaohongshu blogger currently looking for work posted a satirical take on the 2026 job market. The post received 33,000 likes and nearly 2,000 comments, with netizens sharing their own job-hunting struggles, such as fresh graduates being required to have experience, 37-year-olds being deemed too old, and women being questioned about marriage and childbirth.

Recently, a Xiaohongshu (RedNote) influencer filming in a restaurant in Denmark captured historical footage of the June 4th 'Tank Man' playing on a screen. After the video was posted, netizens used slang such as '4896' and 'the censors are asleep' to mock the fact that it slipped through the Great Firewall.

On November 9, the Beijing-based stray animal rescue organization "Adoption Shop Tech" posted on Xiaohongshu, stating that the platform requires a 10,000 yuan advertising deposit to contact potential adopters, while also facing traffic restrictions, limited private messaging, and live-streaming tips not being converted into revenue. The organization was founded in 2011 by Yale graduate Chris Barden.

A netizen was permanently banned from WeChat, Xiaohongshu, and Douyin after posting a taboo nickname for Xi Jinping, "getting used to the recent plain and ordinary days" (a pun on Xi Jinping's name), on their Moments.

A netizen reported that the "Mbappe Fan Group" on Xiaohongshu, which had 452,000 members, is now showing as disabled, with no activity visible, suspected to have been banned by the platform.

On October 28, netizens discovered that the comment sections for a large number of news items related to Mbappe on the Xiaohongshu platform showed that comments had been deleted or were at zero, raising questions about whether the platform is intentionally manipulating public opinion.

On October 27, Xiaohongshu issued a statement on Weibo regarding the Mbappé controversy, saying that the content collaboration had expired and ended on December 31, 2024, and that the platform is continuously checking and taking down related materials, adding that it firmly opposes acts that hurt national feelings.

On October 26, a netizen said that they had been permanently banned from the Moments feature after posting "getting used to the plain and uneventful days lately" in their WeChat Moments, and that their Xiaohongshu and Douyin accounts linked to the same phone number were also successively permanently banned.

Two Xiaohongshu posts titled “A Life of Upward Sacrifice That Was Never Cherished” describe how those without power hand over resources, labor, and dignity to those in power in exchange for recognition. The author recalls offering up a sheep’s kneecap during childhood as a public contribution, only for it to be damaged and thrown away. The reshared post received 100,000 likes.

On October 15, a Xiaohongshu user posted that, like a capitalist who would rather dump milk than sell it cheap, they would not sell their labor cheaply either, calling on everyone not to engage in low-price involution. In the comments section, several netizens shared their experiences of frustration in job hunting and how lying flat actually saved them money.

On October 14, a popular Xiaohongshu post titled "Investigation Into Sichuan Teachers Forced Into Shame Photo Still Yields No Results" was deleted after garnering over 11,000 likes and sparking heated public discussion.

Netizens found that large numbers of different accounts on Xiaohongshu were posting notes with nearly identical copy and photos, packaging the same photo as different users' real experiences to gain traffic, sparking doubts about online public opinion being artificially manipulated.

A Chengdu woman says she spent over 100,000 yuan at Tiffany on diamond jewelry; the salesperson gave the promised mooncakes to someone else, offering only about 20 yuan of loose peach cookies as compensation, which she refused. After she posted about it, the brand demanded post deletion; after she refused, her Xiaohongshu account was restricted from logging in and the original post was deleted.

Recently, under a Xiaohongshu post interviewing passersby about whether they like their president, netizens flooded the comments with 'dog head for self-preservation' to avoid taking a stance.

On September 17, a Xiaohongshu user posted a summary of nine types of life-shortening jobs, including being on call at all times, long-term night shifts, and high-pressure KPIs, advising job seekers to avoid them. The post sparked widespread discussion among netizens, who generally reflected that under economic pressure, ordinary people find it difficult to avoid such jobs, and survival needs force workers to accept harsh workplace environments.

On September 15, Xiaohongshu released the "Community Financial Ecological Charter", prohibiting malicious bearish calls, illegal stock recommendations and other behaviors. The platform disclosed that since the beginning of the year, it has dealt with over 1.01 million violating notes, 157,000 violating accounts, and more than 4.77 million violating comments, and pledged to strengthen algorithmic self-discipline to curb extreme market sentiment.

On September 16, netizens reported that Xiaohongshu updated its Dandelion platform rules, classifying doctors, pharmacists, nurses, and other medical workers as a sector-wide prohibited collaboration group, banning them from undertaking commercial posts for any industry, which sparked public skepticism.

On September 15, a netizen discovered a sign on the street supporting the Wangwang incident and calling for anti-animal abuse legislation. The sign included messages such as "Please stop animal abuse" and "Being a minor is not a get-out-of-jail-free card for animal cruelty." After the netizen posted photos of the sign to Xiaohongshu (RedNote), the post was throttled by the platform.

On September 13, the WeChat mini‑program “Double‑day weekend purchase” that sparked discussion about companies’ two‑day weekends was blocked from search on Xiaohongshu and Weibo, and entering this term in Xiaohongshu’s comment section results in a violation prompt and failed to send.

On September 15, Xiaohongshu disclosed that since launching the special rectification campaign at the beginning of the year, over the past nearly six months it has handled more than 1.01 million violating notes, 157,000 violating accounts, and more than 4.77 million violating comments.

On September 10, 2026, the official media People’s Daily posted an entry announcement on the social platform Xiaohongshu. Subsequently, a netizen posted “We want two-day weekend” in the platform’s comment section as a test, and the system returned a prompt “This comment is under review, sharing not supported at this time”. The incident shows that People’s Daily’s comment function on the new media platform is limited by the platform’s censorship mechanism, sparking netizens’ attention to platform speech censorship.

After a netizen posted content supporting two-day weekends on Xiaohongshu, it received a large number of likes before being taken down by the platform for violating rules.

On September 11, the Weibo and Xiaohongshu platforms carried out large-scale post deletions and search blocking of discussions related to Sun Meihua, who has been missing for 26 years while searching for her family and is suspected of having been abducted and sold to Cao County, Shandong. The relevant original posts were set to private, and related messages can no longer be found in search results.

On September 7, 2026, a user disclosed that regional visibility adjustment restrictions had been imposed on their Xiaohongshu account, with users in specific regions unable to view their notes, and the platform's censorship mechanism was mocked by netizens as "one book, two systems."

On September 5, 2026, a young job seeker posted on Xiaohongshu imitating the sentence structure of the Xinhua News Agency: "Don't let low wages crush the happiness of the vast number of young people." After it resonated with a massive number of netizens who followed up with joking replies, the post was fully blocked and taken down by the platform.

On September 4, 2026, Radio Free Asia reported that after Taiwan imposed a one-year restriction on Xiaohongshu from the end of 2025 due to obstruction of anti-fraud investigations, within eight months related fraud cases and the amounts involved each fell by around 70%.

On the evening of September 1, 2026, the Xiaohongshu platform carried out a concentrated purge of transgender content, ruling tags such as mtf to be in violation, and a large number of personal posts by transgender users were taken down.

On August 23, 2026, Shanghai's Huangpu police announced the investigation and handling of an online corporate rumor case. A netizen surnamed Mo was placed under administrative detention by police for fabricating and publishing a false post on an investment platform claiming that Xiaohongshu's IPO had failed.

On August 10, 2026, a user posted on Xiaohongshu to expose the large amounts of household waste left behind by tourists camping around Sayram Lake in Xinjiang and along National Highway G218, calling for environmental protection. The post was subsequently forcibly taken down by the platform on the grounds that it violated rules by being “horrifying and terrifying.”

On July 27, 2026, netizens found that the Xiaohongshu platform had imposed a complete search block on keywords such as the Jieyang dog abuse and the Wangwang dog, leaving the public unable to search for content on this animal cruelty case that has drawn widespread social attention and rights defense efforts.

On July 28, 2026, Jiang Dong, head of Xiaohongshu's in-house media intelligence team, publicly posted a detailed account of how the company unilaterally terminated his labor contract with only 8 days left before his stock options expired, and how he filed for arbitration and litigation, openly questioning the company's option management mechanism.

In July 2026, the gender-irony viral term “Sanshuai,” a satirical coinage by male netizens, and related deconstruction topics were jointly censored, blocked, and banned from search on mainstream domestic social platforms including Douyin, Xiaohongshu, and Weibo.

On June 19, 2026, a Chinese independent bookstore in Paris, France promoted the screening of the FIRST Best Documentary "Youzi Crossing Log" on social media; afterwards its Xiaohongshu account was permanently banned and its WeChat promotional article was taken down.

Multiple Chinese netizens reported that after publicly posting on social platforms such as Xiaohongshu to voice support for the protests against dog abuse in Chongqing and to follow the police's law enforcement, they had their accounts banned by the platforms and even their mobile devices locked, sparking protests over excessive platform bans.

The New York Times reports that a large number of short videos have emerged on Chinese short-video platforms Douyin and Xiaohongshu in which Chinese companies promote North Korean-made goods and advertise cheap North Korean labor; such economic and trade cooperation is suspected of violating United Nations Security Council sanctions prohibiting the establishment of joint venture entities with North Korea.