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Chronicle / 2026 / China / E-gyhbqr

E-commerce Livestreamer Says a Full Day of Streaming Nets Only a Few Dozens of Yuan After Costs, or Even a Loss

Date2026.09.13
LocationChina
Fact statusReported
Importance I ●●●●●
Verification Reported · 1 Sources

In September 2026, a practitioner in the livestreaming industry said that e-commerce livestreaming is now very difficult to do: influencers have to spend their own money to buy traffic and commissions have shrunk. Sometimes, after a full day of streaming, deducting costs leaves only a few dozens of yuan in earnings, or even a loss. Fearing job loss because of a heavy mortgage, he is afraid of being unemployed.

Evidence EVIDENCE
Sources 1 · Archived 0
SourceTypeReliabilityLink
七七叭叭
2026-10-24 06:35 · 本视频探讨了当前中国社会普遍存在的生存困境,驳斥了“日子过不下去是极个别现象”的说法。视频中,多位不同年龄、不同行业的人士分享了他们的经历:一位00后小姑娘在26岁时因经济压力和对未来的迷茫而感到绝望;一位38岁的中年男性在公司业务调整中被裁员,面临失业和生计的压力;一位银行职员因贷款坏账增多,收入锐减,仅能维持基本生活;一位农村小超市老板发现市场萧条,商品滞销;IT行业人士指出,AI冲击导致就业岗位减少,竞争加剧。视频还提及了直播电商行业的艰难,以及路边摊物价上涨,消费不起的现象。整体反映出当前就业环境恶劣,经济下行压力大,普通民众生活普遍面临挑战。
Media ●●●●●
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This event E-commerce Livestreamer Says a Full Day of Streaming Nets Only a Few Dozens of Yuan After Costs, or Even a Loss 2026.09.13 · Reported
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